Exhibition Catalog
This catalog explores Disney's transformation through the evolution of its posters over time. It features the design of a hero poster that highlights the exhibition's curation on this theme, followed by some engaging collaterals
TITLE
Exhibition Catalog, Disney in Transition: Evolution of Disney Posters
ROLE
Graphic Designer
HATS WORN
Graphic Design, Poster Design, Publishing Design, Catalog/Books.
TOOLS
Adobe Indesign, Adobe Illustrator, Adobe Photoshop, & SCAD Writer’s Studio.
DURATION
7 Weeks
TEAM
Solo Project
A copy of catlog is preserved at SCAD Museum of Art for the reference of Staff & Students.
PROBLEM STATEMENT
How might we develop an innovative catalog that delves into Disney's evolution to showcase the exhibition's thematic focus?
Success Metrics: Engaging Subject Selection and Analytical Depth
Assessing the exhibition's effectiveness in captivating audiences with the chosen topic of Disney poster transformation, evaluating the aesthetic appeal of the poster design and its alignment with the exhibition's thematic focus. Additionally, measuring the impact of the critical analvsis approach on enhancing understanding of Disney's poster evolution, and tracking the expansion of knowledge and improvement in communication across interdisciplinary fields as a result of the exhibition's insights into typography and design mechanics.
SOLUTION
Unveil the magical evolution of Disney's creative identity through a captivating exploration of typography and design in our curated analysis of lettering designs.
Embark on a journey through Disney's visual culture with our comprehensive analysis of lettering designs. Explore the evolution of design forms that have shaped some of Disney's most iconic productions, featuring a curated selection of 15 representative posters and select movie titles from classic Disnev sets. Delve into the intricacies of typography and design evolution, gaining valuable insights into the development of Disney's creative identity over time.
DESIGN DIRECTION
Creating a captivating hero poster to anchor the curated exhibition, followed by meticulously crafting a commemorative catalog to preserve its memory. Additionally, designing interactive collaterals to foster meaningful connections with visitors, providing them with memorable takeaways and collectibles to treasure from the exhibition experience.
PHASE 1
DESIGNING A HERO POSTER
We began by independently selecting a captivating subject, and then proceeded to transform our ideas into an aesthetically pleasing poster design specifically crafted for the exhibition centered around that chosen topic.
My topic was based on discovering challenges in the Transformation of Disney posters over the years based on multiple factors like culture, typeface, color, & communication.
FINAL POSTER DESIGN
PHASE 2
CREATING A CATALOG, EMPHASIZING THE TRANSITION IN DISNEY, PARTICULARLY THE EVOLUTION OF POSTERS OVER TIME.
PHASE 3
DESIGNING AN INTERACTIVE COLLATERALS FOR THE EXHIBITION.
PHASE 4
CATALOG PRINTING & BINDING PROCESS
The way a publication is bound will impact on its look, its durability and its affordability. Selecting the right binding technique will help create a piece that's stylish, long lasting and cost effective.
One of the most popular techniques for binding a paperback book, magazine or catalogue is perfect binding. Cost effective and aesthetically pleasing, it is one of the perfect choice for this particular printed publication.
Perfect binding is a process, commonly used by printers and bookmakers, where groups of pages are bound together using adhesive to create a clean, crisp and professional printed product. It involves printing one or more sheets containing sets of pages which are then laid out so that once the sheet is folded, they create a group of pages known as signatures. These signatures are stacked together and the edges, which will form the spine, are roughened to improve adhesion. An adhesive is then applied to the spine before a cover is wrapped around them. Once the glue has dried, three of the sides are trimmed to create the finished publication.
TAKEAWAY
Uncovering the magic of Disney typography to enhance communication in creative fields.
Through the analysis of Disney's iconic letter designs in visual culture, I gained a deeper understanding of the evolution and historical context of these designs. By critically examining 15 representative posters and movie titles, I learned how typography influences and enhances communication. This project revealed that studying the formal characteristics of lettering can open new avenues for improving communication across creative, technological, and educational fields.
